From Concept to Cart, Tailored for Every Type of Store

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The Digital Marketcraft Package adapts to your business model: from merch drops to full-scale retail and digital marketplaces. Whether you’re a creator launching branded merchandise, a lifestyle brand expanding into e-commerce, or an educator building a digital goods platform, we combine design, technology, and strategy to craft storefronts that connect and convert.

Built for Brands Ready to Sell with Purpose

E-commerce is more than a shop; it is the experience of turning brand vision into customer connection. The Digital Marketcraft Package is a full-service partnership designed to transform ideas into digital storefronts that are functional, scalable, and true to your brand.

From platform setup and product design to integrations, optimization, and launch support, we manage every stage so your store is ready to attract, convert, and grow.

Available in multiple tiers: Merch Drop Builder, Product Commerce Hub, and Digital Goods Marketplace. Each tier is built with a distinct focus, offering the right blend of design, technology, and strategy for your business model.

Whether you are launching your first merch drop, expanding a lifestyle brand into retail, or building a digital marketplace for courses and memberships, Digital Marketcraft equips you with the tools, systems, and expertise to create a store that thrives.

Our E-Commerce Workflow

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Digital Marketcraft Lifecycle

Our package is built around distinct tiers, each with its own defined workflow and deliverables. From merch drops to retail hubs to digital marketplaces, every tier is designed as a complete process that ensures your storefront is branded, optimized, and ready to grow.

Merch Drop Builder

Merch Drop Builder is optimized for creators and influencers running their first or recurring merch launches. It’s designed for fast setup, simple product management, and social-media-driven sales.

  • Workflow

    1. Discovery session: define merch items, drop schedule, and audience

    2. Store setup on Shopify or WooCommerce

    3. Currency setup: USD + 1 additional currency (e.g., EUR or GBP)

    4. Language: 1 language (English), with option to add more

    5. Payment gateways: PayPal, Stripe, Apple Pay, Google Pay

    6. Shipping setup: flat rate or real-time carrier rates (1 region, e.g., North America or Europe)

    7. Merch mockup design + drop page build

    8. Print-on-demand integration (Printful, Printify, or equivalent)

    9. Social shops integration: Instagram Shop, TikTok Shop

    10. Mobile-first testing for fan-driven traffic

    Deliverables

    • Pages (5 total):

      1. Home

      2. Merch Drop Landing Page

      3. Product Page Template (up to 10 products)

      4. About / Bio

      5. Contact

    • 12 merch mockups (shirts, hoodies, mugs, totes, caps, etc.)

    • Drop page with countdown timer & launch graphics

    • Currency setup: USD + 1 additional currency

    • Language setup: 1 language

    • Shipping: 1 regional setup (domestic or continental)

    • Social media shops connected

    • Payment gateway configuration

    Add-Ons

    • Custom packaging design (stickers, boxes, sleeves)

    • Influencer collab page (joint drops)

    • Social launch campaign (2 reels + 4 stories)

Product Commerce Hub

Digital Goods Marketplace

Product Commerce Hub is designed for growing brands with multiple SKUs and a more professional retail presence. It supports advanced product management, marketing automation, and international selling features.

  • Workflow

    1. Discovery session: define product catalog, brand positioning, and sales markets

    2. Store setup on Shopify or WooCommerce (custom theme)

    3. Currency setup: USD + up to 3 additional currencies (auto-switch by region)

    4. Language: up to 2 languages (English + one additional, e.g., Spanish, French, Arabic)

    5. Payment gateways: PayPal, Stripe, Klarna, regional options (e.g., Sofort, iDEAL)

    6. Shipping setup: domestic + international (2–3 zones) with real-time carrier integration

    7. Design of custom product pages with variations (size, color, bundle)

    8. Advanced social integrations (Instagram tagging, TikTok ads, Meta Pixel)

    9. Automated email flows (welcome, abandoned cart, post-purchase)

    Deliverables

    • Pages (8–10 total):

      1. Home

      2. Shop (main catalog)

      3. Product Pages (up to 20 SKUs)

      4. About

      5. FAQ

      6. Lookbook / Lifestyle Gallery

      7. Blog / Content Hub

      8. Contact

      9. Cart & Checkout

      10. Legal (privacy, returns, shipping policy)

    • 20 branded merch mockups (expanded product line)

    • Advanced product variations system

    • Reviews & testimonials integrated

    • SEO optimization for all product pages

    • Currency setup: USD + up to 3 currencies

    • Language setup: 2 languages

    • Shipping: 2–3 zones with real-time rates

    • Newsletter system: 3-email automation sequence

    Add-Ons

    • Subscription box setup

    • Wholesale/B2B sales portal

    • Influencer review hub

Digital Goods Marketplace supports creators, educators, and businesses selling digital downloads, memberships, or online courses. It emphasizes secure delivery, gated access, and recurring revenue systems.

  • Workflow

    1. Discovery session: define content model (downloads, courses, memberships)

    2. Store setup on Shopify, WooCommerce, or Teachable/LMS integration

    3. Currency setup: USD + up to 5 major global currencies (EUR, GBP, CAD, AUD, AED)

    4. Language: up to 3 languages (English + 2 others for international reach)

    5. Payment gateways: Stripe, PayPal, recurring subscription billing tools

    6. Membership/subscription system setup (monthly, annual tiers)

    7. Digital delivery security (download limits, streaming access)

    8. Automated onboarding email sequences with upsell flows

    9. Analytics integration (user activity, conversions, churn)

    Deliverables

    • Pages (7–9 total):

      1. Home

      2. Digital Product/Content Catalog

      3. Course/Membership Page (up to 5 tiers)

      4. About

      5. FAQ / Support

      6. Blog/Resources

      7. Contact

      8. Cart & Checkout

      9. Member Dashboard (basic)

    • Secure digital product delivery system

    • Subscription model setup (monthly/annual)

    • Multi-currency checkout (up to 5 currencies)

    • Multi-language support (up to 3 languages)

    • Analytics dashboard setup

    Add-Ons

    • Custom member dashboard with branding

    • Gamification (badges, points, progress trackers)

    • Affiliate program setup for digital sales

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E-Commerce Projects We’ve Built

Explore individual creative work that reflects the depth and range behind the Armad team

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This e-commerce project was developed by our CTO, Vahe Petrosyan, in his role as web developer throughout his career prior to joining Armad.

Ready to turn your brand into a thriving online store?
Let’s craft digital shops that connect, convert, and grow.

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