
Shaping the Podcast You Envision from the Roots Up
The Purposeful Podcast Production Package guides you through every step of the journey, from audio identity and visual design to content creation, distribution, and strategic growth, so your voice can resonate, engage, and grow.
Built for Voices That Deserve to Be Heard Right
A podcast is more than a mic and a message. It’s your voice, your vision, and a platform for building trust, thought leadership, and lasting impact. The Purposeful Podcast Production Package is a comprehensive collaboration built to bring that vision to life with care and clarity.
From developing your audio identity and visuals to producing episodes, distributing content, and fueling growth, we handle every piece so you can focus on what matters most: your message.
To meet a range of content goals, this package is offered in three tiers: Echo Start, Soundwave, and Broadcast Pro. Each is crafted to meet you where you are and help your podcast grow with purpose.
Whether you’re starting fresh or leveling up, this package equips you with the tools, presence, and momentum to build a podcast that connects and scales.

A Strategic Journey from Concept to Broadcast
Purposeful Podcast Production Timeline
Our production partnership is designed to launch or scale your podcast through a structured, multi-phase approach. Each stage is crafted to ensure your voice is developed with purpose, delivered with quality, and positioned to grow consistently across platforms.
Phase 1
Brand & Audio Identity
We begin with a deep strategic exploration of your business. This phase is focused on understanding your mission, values, audience, and market. The outcome is a clear brand foundation: your voice, tone, and positioning. These will inform every creative and strategic decision moving forward.
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Echo Start (6 episodes)
Brand Identity: Logo + guidelines, logo animation and visual templatesLanding page
Intro/outro jingle; optional voice‑over
Soundwave (12 episodes)
All Echo Start brand and audio assets
Hosting & domain for the landing page
Transition SFX and voice‑over included
Broadcast Pro (24 episodes)
All Soundwave brand and audio assets
Newsletter integration
Full audio suite (enhanced intro/outro and additional SFX) with voice‑over included
Phase 2
Pre‑Production
Once your identity is set, we move into pre‑production. In this phase we dive deep into research: learning about your guests, uncovering stories and tailoring discussion points that align with your mission. We develop episode outlines, craft thoughtful questions and plan the narrative flow so that every conversation feels intentional and engaging.
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All tiers receive the same pre‑production services; only the number of episodes differs (Echo Start: 6, Soundwave: 12, Broadcast Pro: 24):
Guest research
Question preparation
Episode outline & narrative planning
Phase 3
Production
With a plan in place, we bring your podcast to life. Our team designs the set and lighting to reflect your brand, manages professional filming and audio recording, and coordinates guest logistics so you can focus on the conversation.
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All tiers include these production services; again, the season length is what varies (Echo Start: 6 episodes, Soundwave: 12, Broadcast Pro: 24):
Set and lighting design
Filming and audio recording
Guest coordination
Phase 4
Post‑Production
After recording, we refine your content and transform it into a polished, multi‑format experience. We edit audio and video, balance sound, and repurpose the material into short‑form clips and graphics for social media. Higher tiers add captions, SEO‑optimized chapters and written content.
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Echo Start (6 episodes)
Episode editing
12 short clips
Soundwave (12 episodes)
Episode editing
36 shorts
6 audiograms
Broadcast Pro (24 episodes)
Episode editing
96 shorts
12 audiograms
captions/subs included
Explore individual creative work that reflects the depth and range behind the Armad team
This podcast project was led by our Founder and Creative Director, Karni Karasarkissian, who guided it from early ideation through branding, visual identity, and full-scale production including set design, filming, and sound.
Coffee Spills & Pineapples
A feel-good podcast sharing real-life stories from everyday creatives, filled with honest conversations, inspiration, and a touch of humor.
Episodes
Reels
Social Media Posts
